Making every penny count has been the mantra of many a savvy gambler for generations. Caesars launches micro-bets in Caesars Sportsbook partnership with SimpleBet. There is now a new way for players to have fun with reduced risk.
Using Simplebet’s state-of-the-art technology and streamlined set-up, players can now have more betting opportunities from full-size games. No play is off-limits for betting pleasure, from passes to possessions or stats to pitches.
Cofounders of Simplebet collaborate with Caesars Sportsbook
Chris Bevilacqua, Joey Levy, and Scott Marshall, the Cofounders of Simplebet, have been bringing their betting brilliance to DraftKings in the same fashion since August 2021. Thanks to the partnership with Caesars, as soon as the 2023 season kicks off, sports fans of all stripes can indulge in the thrill of micro-betting strategy, whether NFL, NBA, or college football.
As Chris Bevilacqua, the Simplebet CEO, predicted in an interview with Forbes, the micro-betting market has the potential to hit $10 billion by the end of 2023 and bring in $1 billion through revenue. With the total handle nearing the $1 billion mark, profitability is within reach for Simplebet within the next year.’
By harnessing the power of machine learning and the trusty automation of artificial intelligence, Simplebet aims to use micro markets for players to diversify their bets and eliminate the wheel spinning in major sports. This will also mean more players can access betting action with results just seconds away.
Think of micro-betting as a hybrid of live betting and prop betting – it’s the best of both worlds! With live betting, the game isn’t the only thing heating up – you can add to the excitement by placing a wager as the action unfolds. With micro-bets, on the other hand, you can place a bet on as many props and events as you like in the time it would normally take to make just one bet.
Micro-betting
Micro-betting lets you turn even the tiniest moments into betting opportunities – will that batter make it to base? Can that basketball player sink a three-pointer on this possession? Will the quarterback complete that pass? The possibilities are endless (and potentially lucrative!).
Bevilacqua is ecstatic to team up with the dynamic partner in Caesars to speed up the mainstream adoption of micro-betting. It revolutionizes the live sports event experience for sports fans and operators.
With a dream team of investors at the helm, including David Blitzer, Jeff Mallett, Steve Ellman, and David Levy, it’s no wonder Simplebet has already amassed $80 million in funding – and the sky’s the limit for this new-age betting service.
As Eric Hession, the President of Caesars Digital says, customers, crave play-by-play engagement. When a busy sports season is just around the corner, Caesars gives fans a quick and easy way to interact. They take part in the action. Try to stay closer to the games, teams, and players.
A majority of the United States Supreme Court voted in favor of legalizing sports betting in May of 2018. Thirty states and the District of Columbia have since made sports betting legal.
